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Dr.Althea – Vegan K-Beauty for delicate and sensitive skin

About the Dr.Althea brand Dr. Althea is a Korean skincare brand founded in Seoul in 2014. It stands for modern skincare with clinically tested formulas, vegan ingredients, and a unique design ap...

ALLCHADA – Innovative K-Beauty with exosome technology for sensitive skin

About the ALLCHADA brand ALLCHADA is a dermatologically-informed K-Beauty brand from South Korea that combines cutting-edge skincare with medical expertise. Its focus is on exosome-based skincare...

Beauty of Joseon – Tradition and Innovation in Korean Skincare

Korean skincare is no longer an insider tip – andBeauty of Joseon has achieved cult status. The brand combines the centuries-old Hanbang tradition with modern research and stands for formulations t...

Korean skincare for oily skin: How to balance your complexion

Oily skin: More shine than you'd like? If your face is shiny just a few hours after cleansing, your makeup doesn't last long, and your pores appear larger, you're one of the many people with oily...

The power of prickly pear extract in K-Beauty

Innovative ingredients are at the heart of Korean skincare – and prickly pear extract is among the most exciting. Rich in antioxidants, vitamins, and minerals, it's considered a true all-rounder: ...

Some By Mi Miracle Line – Effective care for impure skin

Some By Mi Miracle Line: SOS solution for impure skin Anyone struggling with pimples, clogged pores, or troubled skin will be familiar with the Some By Mi Miracle line . These products were spe...

Mary & May: Minimalist Korean skincare for maximum effect

Fewer products, more impact – the idea behind Mary & May Many Korean brands rely on elaborate formulas with numerous ingredients. Mary & May takes a different approach: The brand focuse...

Korean skincare while traveling: How to keep your routine perfect on the go

Well-cared-for skin doesn't know how to take a vacation—it needs attention on the go, too. Whether it's a weekend trip or a long-distance journey, with the right travel sizes of Korean skincare pr...

Pore ​​care made easy: Your mask for smooth, clear skin

Reveal smooth, clear skin with pore care masks In the world of K-Beauty, an even, clear complexion is considered the ideal of beauty. Pore-care masks are a key component of this: They shrink po...

How Korean skincare helps with dry skin – moisture, barrier protection & glow

Why dry skin needs special care Dry skin often manifests itself as tightness, flaking, or a dull complexion. This is not only due to a lack of moisture, but also to a weakened skin barrier. Tho...

How to use Korean sunscreen correctly: How to protect your skin optimally

How to use Korean sunscreen correctly – 4 professional tips for real protection Sunscreen is the most important product in your skincare routine. But even the best Korean sunscreen only provide...

The perfect skincare routine – tips for every skin type

Why a customized skincare routine is crucial Every skin is unique. A well-thought-out skincare routine takes your skin's individual needs into account and helps you get the most out of your pro...

Korean sunscreen vs. Western sunscreen: The difference in UV protection

Sun protection – indispensable in every routine UV rays are one of the biggest factors in skin aging. They cause dark spots, wrinkles, and stress the skin year-round—even in winter. That's why ...

Facial cleansing in K-Beauty: Your key to clear, healthy skin

Radiant skin always starts with a fundamental step: proper cleansing. Whether you're just getting started with skincare or you're already a pro, without a thorough yet gentle facial cleanser, every...

Rich care in K-Beauty: How active ingredients unfold their full power

What does “rich care” actually mean? While simple products often only provide superficial hydration, nutrient-rich masks and creams deliver a concentrated dose of active ingredients. They: ...

VT Cosmetics – Innovation and CICA power from Korea

About the VT Cosmetics brand VT Cosmetics is one of the most well-known K-Beauty brands from Seoul and represents the fusion of science, lifestyle, and innovative skincare. The name VT is derived ...

POLATAM – Gentle K-Beauty with a focus on better aging

About the POLATAM brand POLATAM is an established K-Beauty brand from South Korea that has stood for high-quality, honest, and affordable skincare for over 10 years. The brand focuses on healthy...

Korean makeup like the stars: trends, products & beauty secrets

Whether K-pop idols or K-drama actresses, the flawless, fresh makeup looks of Korean stars delight the world over. The secret behind them: natural radiance, a youthful glow, and soft colors. In thi...

What skin type am I? Here's how to find out

Proper skin care begins with a simple question: What is my skin type? Only by knowing your skin type can you choose products that truly work. Especially in Korean skin care—with its variety of seru...

Protect your skin: Why sun protection is important all year round

Many people associate sun protection with beach vacations and hot summer days. But the truth is: UV rays are active year-round – even on cloudy days or through windows. If you want to keep your sk...

Honey in skincare: Natural “liquid gold” for your K-beauty routine

Honey has been valued for centuries as a medicinal remedy and beauty secret —not only as a sweetener, but also as a valuable ingredient for the skin. Honey is experiencing a comeback, especially i...

Facial toner: Why Korean cosmetics are unthinkable without it

The underrated hero of Korean skincare Many people think of serums or creams first when it comes to skincare – but in Korean cosmetics, real skincare starts earlier: with toner. In the K-Beauty...

Start your day feeling fresh with Korean shower care

The perfect Korean shower routine for spring Spring is the season of renewal—and now's the perfect time to revitalize your skin and hair care routine. After the cold, dry winter months, your sk...

Snail slime in K-Beauty: How the real skin secret works

Snail slime – the miracle cure of Korean cosmetics Korean skincare is known for its innovative ingredients – and one of them is causing a stir worldwide: snail mucin . What initially sounds unusu...