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K-Beauty Brand Discovery – Discover new Korean cosmetic brands

With K-Beauty Brand Discovery we would like to regularly offer you exciting and
introduce innovative brands from South Korea that have so far been little
are not well known – but have great potential. Our goal is to make new and emerging K-Beauty brands visible and give them a stage .

The Korean skincare world is developing rapidly: New
Active ingredients, sustainable concepts and unique brand philosophies
shape the market. This is exactly where K-Beauty Brand Discovery comes in – we
show you brands that:

  • rely on innovative skin care technologies,
  • possibly offer vegan and sustainable solutions,
  • as emerging brands deserve a stage,
  • convince with their brand story & philosophy,
  • and create real added value for your skincare routine with hero products.

Each brand presented receives its own presentation with
Background information, philosophy, most important products and pictures – so
you can get a comprehensive picture.

👉 This is how you discover brands you may not have known before,
but could soon become indispensable in your skincare routine.

K-Beauty Brand Discovery

Zwei Dr. Melaxin Cemenrete CX Produkte – eine Pigmentation Corrector Calcium Cream im Tiegel und ein Picotonic Shot Serum mit Pipette vor grauem Hintergrund.

Dr. Melaxin – K-Beauty Slow-Aging Skincare from Korea

Zwei Dr. Melaxin Cemenrete CX Produkte – eine Pigmentation Corrector Calcium Cream im Tiegel und ein Picotonic Shot Serum mit Pipette vor grauem Hintergrund.

Dr. Melaxin – K-Beauty Slow-Aging Skincare from Korea

Dr. Melaxin – Korean slow-aging skincare for demanding skin Dr. Melaxin is an innovative skincare brand from Brand 501, founded in South Korea in 2022. The name combines "medicine" and "vaccine,...

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Polatam Korean Skincare – Frau in weißer Bluse blickt entspannt in die Kamera, begleitet vom Markenlogo und dem Slogan 'Healthy Beauty for Better Ageing Skin'.

POLATAM – Gentle K-Beauty with a focus on better aging

About the POLATAM brand POLATAM is an established K-Beauty brand from South Korea that has stood for high-quality, honest, and affordable skincare for over 10 years. The brand focuses on healthy...

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Wbetter Eru Tina Balancing Pads – getränkte koreanische Gesichtspads in grüner Verpackung, ideal zur Hautbalance und täglichen Pflege.

VVBETTER – Vegan K-Beauty essentials for modern skincare

About the VVBETTER brand VVBETTER is an emerging K-Beauty brand from South Korea specializing in vegan, everyday skincare. The brand combines gentle formulas with clean, modern textures and a mi...

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ALLCHADA Serum – luxuriöse koreanische Hautpflege in braunen Glasflaschen mit Pipette, präsentiert mit eleganten Verpackungen für Feuchtigkeit und Regeneration.

ALLCHADA – Innovative K-Beauty with exosome technology for sensitive skin

About the ALLCHADA brand ALLCHADA is a dermatologically-informed K-Beauty brand from South Korea that combines cutting-edge skincare with medical expertise. Its focus is on exosome-based skincare...

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Esthetic House Korean Skincare – Frau trägt Gesichtscreme auf die Wange auf, Symbol für sanfte Hautpflege aus Seoul seit 2005.

Esthetic House – Professional K-Beauty for Skin and Hair

About the ESTHETIC HOUSE brand ESTHETIC HOUSE is a renowned K-Beauty brand from South Korea specializing in professional hair and skin care. Since its founding, the brand has pursued the goal of...

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VT Cosmetics Korean Skincare – drei Models mit strahlender Haut repräsentieren Vielfalt und natürliche Schönheit der Marke.

VT Cosmetics – Innovation and CICA power from Korea

About the VT Cosmetics brand VT Cosmetics is one of the most well-known K-Beauty brands from Seoul and represents the fusion of science, lifestyle, and innovative skincare. The name VT is derived ...

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Dr. Althea Skincare – minimalistische koreanische Gesichtspflege in weißen Tuben und Flaschen, Fokus auf Relief Cream Mist für beruhigte, hydratisierte Haut.

Dr.Althea – Vegan K-Beauty for delicate and sensitive skin

About the Dr.Althea brand Dr. Althea is a Korean skincare brand founded in Seoul in 2014. It stands for modern skincare with clinically tested formulas, vegan ingredients, and a unique design ap...

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