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The magic of hyaluronic acid – your key to radiant skin

If there's one ingredient in skincare that's garnering worldwide attention, it's hyaluronic acid. It's considered a true miracle cure for dryness and the first signs of skin aging. With its abilit...

Lemon face masks: The key to radiant skin?

Radiant skin with lemon skincare masks Those seeking a fresh, even complexion often find the most effective solutions in nature. Lemons are a real star among the ingredients: rich in vitamin C,...

Radiant skin with K-Beauty: The guide to optimal facial care

The search for the right facial care can be overwhelming—countless products, vague promises, and constantly changing trends. However, Korean cosmetics, or K-Beauty for short, clearly stands out wi...

The perfect skincare routine – tips for every skin type

Why a customized skincare routine is crucial Every skin is unique. A well-thought-out skincare routine takes your skin's individual needs into account and helps you get the most out of your pro...

Aloe Vera in skin care: Why the plant is an indispensable beauty booster

Aloe Vera – natural power for beautiful skin Hardly any other active ingredient has such a place in skincare as aloe vera . The plant is rich in vitamins, minerals, and antioxidants and has bee...

Korean skincare while traveling: How to keep your routine perfect on the go

Well-cared-for skin doesn't know how to take a vacation—it needs attention on the go, too. Whether it's a weekend trip or a long-distance journey, with the right travel sizes of Korean skincare pr...

The ultimate guide to Korean makeup trends

Korean cosmetics have not only revolutionized skincare – K-Beauty is also setting new standards in makeup. Beauty fans worldwide swear by the combination of innovative textures, natural looks, and...

Discover the latest makeup trends: From K-Beauty to Global Styles

Makeup trends are constantly changing—from the catwalks in Paris to the beauty streets of Seoul. Today, it's no longer just about fashion; it's about expression, individuality, and new techniques t...

How Korean skincare helps with dry skin – moisture, barrier protection & glow

Why dry skin needs special care Dry skin often manifests itself as tightness, flaking, or a dull complexion. This is not only due to a lack of moisture, but also to a weakened skin barrier. Tho...

Serum vs. Toner: A Guide to Korean Skincare

Toners and serums play a central role in Korean skincare. Both products complement each other, yet they perform different functions. While toners prepare the skin after cleansing, serums deliver co...

Top 10 Korean Cosmetics Bestsellers | Beauty of Joseon, COSRX & more

Korean Bestsellers: Why Germany Trusts K-Beauty Korean cosmetics are known for innovation, effectiveness, and skin-friendly formulations. In Germany, Beauty of Joseon, COSRX, Anua, and Missha ar...

The magic of Korean cosmetics – the secret of radiant skin

Korean cosmetics have long since evolved from a trend into an integral part of the global beauty world. Hardly any other skincare philosophy so skillfully combines tradition, high-tech formulations...

Improve your daily shower care routine

A shower is more than just personal hygiene—it can be a brief retreat from everyday life. Korean shower routines, in particular, combine cleansing, skin health, and self-care. With the right produ...

Cica Cream & Centella Asiatica: The soothing star of Korean skincare

Cica – the heart of modern Korean cosmetics Anyone exploring Korean skincare will inevitably encounter the term Cica. In the world of K-Beauty, this ingredient has long been synonymous with soo...

Korean makeup like the stars: trends, products & beauty secrets

Whether K-pop idols or K-drama actresses, the flawless, fresh makeup looks of Korean stars delight the world over. The secret behind them: natural radiance, a youthful glow, and soft colors. In thi...

The Power of Rose: K-Beauty Skincare with Rose Masks for Radiant Skin

Roses don't just belong in the garden or in a bouquet—they've been an integral part of skincare for centuries. Rich in antioxidants, vitamins, and soothing properties, the rose is a true all-round...

ALLCHADA – Innovative K-Beauty with exosome technology for sensitive skin

About the ALLCHADA brand ALLCHADA is a dermatologically-informed K-Beauty brand from South Korea that combines cutting-edge skincare with medical expertise. Its focus is on exosome-based skincare...

What skin type am I? Here's how to find out

Proper skin care begins with a simple question: What is my skin type? Only by knowing your skin type can you choose products that truly work. Especially in Korean skin care—with its variety of seru...

Men's skin in focus – The complete guide to Korean skin care

Skincare has changed dramatically in recent years: More and more men are discovering the benefits of a consistent routine. Korean skincare (K-Beauty), in particular, has established itself worldwid...